In the VR exhibition hall, consumers can carefully view the virtual ready-made clothing of fashion brands from multiple perspectives, and click on fashion to jump through product links and make purchases. 

In the virtual fitting room, users can customize their own digital Virtual humans according to their body shape, and choose their favorite clothes from the digital clothing library... With the software and technical support of PGM and its subsidiaries, these remote digital intelligence future scenarios have become a reality in the intelligent application of the clothing fashion industry.

The Fiu Gallery at Yuyuan Road is famous for its bold, eye-catching, innovative and highly interactive art style, and is a popular young gallery for the surrounding residents and the general community to close encounter with art and life aesthetics.

Unlike traditional galleries, Fiu Gallery is also a diverse and interactive art space. Since its birth and establishment in Changning in 2018, Fiu Gallery, with the purpose of “exploring the future business of art empowerment and creating the realization of artistic value,” has integrated storytelling, scene based, game based and imaginative breakthrough planning concepts, while constantly exploring the frontier of digital art, linking the virtual world with the real world and empowering the brand, actively building and promoting new industry forms, and committed to creating the overall situation.

In August 2022, it co-founded the metaverse digital fashion show with Karl Lagerfeld, an international famous fashion brand. Starting from the brand theme “The Future Is Now” in the autumn and winter of 2022, the exhibition unfolded the space and time map of “Karl Universe” and led the visitors to open the endless exploration of retrofuturism.

Changning was given the role as Shanghai Fashion City Construction Demonstration Area, which is not only a commendation for the vigorous development of Changning fashion creative industry, but also brings strong confidence for the future exploration and innovation of the industry.

In addition to expanding the value chain and industrial chain and creating characteristic and high-end industrial clusters, Changning also provides people with fashionable daily leisure scenarios.

Edited by Shanghai Daily