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Chinese brand Juzui to showcase in New York Fashion Week

2024/02/08

The official schedule of the 2024 Fall/Winter New York Fashion Week was recently announced and Juzui, a brand of Changning enterprise Anzheng Fashion Group, is the only Chinese brand on the schedule, attracting attention from the industry.

This year is the 13th season of New York Fashion Week, to be held at 11am the US eastern time on February 11. Juzui will join forces with the brand's creative director, Wang Tao, to "fight" together. This is not only a crucial step for Anzheng Fashion Group to enter the international fashion stage, but also a solid step for Juzui to upgrade from a Chinese brand to a world-class brand.

Juzui is a women's clothing brand founded in 2001, advocating the perfect balance of fashion, refinement and practical aesthetics. Wang is the first Chinese to enter the "Red List" of New York Fashion Week and she is known in the industry as the "Queen of Western Suits" and "Chinese Treasure Designer."

She has always observed the world from a perspective of cultural integration, using a unique blend of Eastern and Western design language to express her fashion ideas and showcasing the unique charm and resilience of Chinese design to the world.

This time, Juzui will take "full-blown flowers" as the theme, selecting Chinese peonies for original design.

"Full-blown flowers" is a portrayal of women blooming like flowers and swaying gracefully. It is not only a breakthrough in brand design and style, but also a breakthrough in the understanding and self-realization of women's values.

"As China's influence in the world grows, it is a wonderful thing and a long way to go for Chinese brands to confidently showcase the beauty of Chinese culture to the world," said Zheng Anzheng, chairman of Anzheng Fashion Group.